Align your vision with our Editorial Style Guide service

A colourful illustration of a megaphone surrounded by speech bubbles, icons of emails, messages, and papers, depicting communication messages and editorial guides.

Clear, consistent messaging across all your content

Teams can spend too much time debating whether to write ‘Board of Directors’ or ‘board of directors’. Or ‘5%’ vs
‘5 per cent’, leaving less time to create great content.

A professional editorial style guide eliminates daily decisions like these. It streamlines your workflow and ensures every piece of writing reinforces your brand.

What is an editorial style guide?

image of a contents page for n editorial style guide showing what the guide includes

It’s a document (or video - we can do either!) that outlines the specific rules and conventions for writing and designing documents within an organisation or for a specific brand.

It ensures consistency and quality in all communications, addressing aspects like grammar, punctuation, voice, tone and formatting. Essentially, it's a reference tool that helps writers and editors maintain a unified brand voice and style across all platforms. See its key elements below!

Grammar and Punctuation | Voice and Tone | Terminology and Preferred Wording | Formatting and Structure | Image and Table Guidelines | Website and Digital Content

How will an editorial style guide help you?

eliminate writing bottlenecks

create consistency that builds trust

transform jargon into clear communication

reduce endless editing cycles

deliver practical tools, not theory

future-proof your communications

Clear and unified messaging builds trust, strengthens brand identity and inspires action.

What's included in our editorial style guide service?

  • What we do.

    ✓ Create a framework so the team can focus on content, not basic decisions like capitalisation or tone

    ✓ Establish rules so that every document sounds unmistakably like your organisation

    ✓ Embed plain language principles that turn complex ideas into accessible content audiences want to read

    ✓ Give clear direction that means fewer revisions, less confusion and fast project delivery for teams and contractors

    ✓ Create specific guidance for your sector, complete with real examples and cheat sheets

    ✓ Deliver an editorial guide to help new writers immediately match your established voice and standards

Schedule a Discovery Call Today

Screenshot of a calendar interface showing the month of August 2025. The schedule includes a 30-minute editorial style guide chat with Dr. Abi Taylor

Client success stories.